If you’re an Etsy seller looking to grow your shop, you’ve probably come across tools like Alura and SellerMarketingTool.com. Both platforms offer features designed to help sellers optimize their listings, improve marketing, and boost sales. But which one is the best fit for your needs?
In this article, we’ll compare SellerMarketingTool.com vs. Alura, highlighting key differences and why SellerMarketingTool.com offers more automation, better marketing tools, and advanced AI features for serious Etsy sellers.
| Feature | SellerMarketingTool.com | Alura.io |
| Etsy Listing Optimization | Yes (Advanced AI suggestions for tags, titles & descriptions) | Yes (Basic listing audit) |
| Product Research & Keyword Finder | No | Yes (Alura's main feature) |
| Competitor Analysis & Pricing Tool | No | Yes |
| Pinterest Marketing | Yes | Yes |
| Stickers & Banners Marketing | Yes (Drive more traffic) | No |
| Facebook Marketing | Yes (AI-generated posts for Facebook) | No |
| AI-Powered SEO content Generator | Yes (Creates SEO-optimized blog posts to drive external traffic) | No |
| Shop Analysis Tool | Yes (Checking shop health) | No |
| Automated Listing Renewal & Inventory Tracking | Yes (Prevents sold-out listings from expiring) | No |
| Bulk Image Upload for Listings | Yes (Upload color swatches, branding images, or size charts in one click) | No |
| Product Ideas Generator | Yes | No |
| Photos Backup & Restore | Yes | No |
Alura focuses mainly on Etsy keyword research and listing audits, but it lacks tools to help sellers promote their products on social media.
✅ SellerMarketingTool.com automatically creates and schedules social media posts for Etsy listings, helping sellers drive external traffic from Facebook and Pinterest. This means less manual work and more exposure for your shop!
Alura helps with keyword research, but it doesn’t streamline Etsy listing management.
✅ With SellerMarketingTool.com, you can bulk upload branding images, color swatches, size charts, and product variations—all with a click. This is a game-changer for sellers who want to boost multiple products quickly without manually uploading such images to each listing.
Most Etsy sellers struggle with getting organic traffic from Google and Facebook.
✅ SellerMarketingTool.com offers an AI-powered articles generator, helping sellers create SEO-optimized posts that bring traffic to their Etsy store. Alura does not have any feature to help Etsy sellers gain traffic outside of Etsy’s platform.
One of the most frustrating issues for Etsy sellers is running out of stock or forgetting to renew popular listings.
✅ SellerMarketingTool.com can automatically renew listings and track inventory levels, ensuring that your best-selling products never go out of stock. Alura does not have any automation tools for inventory management or automatic renewals.
✅ SellerMarketingTool.com provides few shop analysis tools that highlights issues with shop announcement, shop avatar & shop cover image along with suggestions for improvements. While Alura has a listing audit tool, it does not provide a full-shop performance review like SellerMarketingTool.com does.
Alura is primarily a keyword research tool, and its monthly paid plan starts at $29.99/month. However, it lacks many of the automation and marketing tools needed to grow an Etsy shop beyond keyword research.
SellerMarketingTool does not provide such a service.
If you only need keyword research, Alura can be a decent tool. But if you’re looking for a complete Etsy growth solution, SellerMarketingTool.com is the clear winner.
✅ SellerMarketingTool.com is the best choice for Etsy sellers who want:
Why settle for basic keyword research when you can have an all-in-one Etsy growth tool?
→ Try SellerMarketingTool.com today and take your Etsy shop to the next level!
Join our community of successful sellers!