If you’ve ever asked yourself "Am I charging too much?" or "What’s the right price to stay competitive and still make a profit?", you’re not alone. For Etsy sellers, pricing is one of the trickiest decisions to get right. Price too low, and you leave money on the table—or worse, lose money. Price too high, and you risk getting buried in search results.
That’s why we built the Smart Price Advisor — a powerful, data-driven pricing assistant designed specifically for Etsy sellers.
The Smart Price Advisor is a tool on our platform that analyzes your listings and provides data-backed pricing recommendations. It looks at your product type, costs, Etsy fees, and competitor pricing to help you set a price that balances:
Whether you sell t-shirts, stickers, jewelry, art prints, or digital downloads, Smart Price Advisor helps you make smarter decisions in seconds.
1. Import or Sync Your Listings
Pull in your Etsy listings with one click. No manual entry required.
2. Input or Estimate Your Costs
You can manually enter your base costs (like material, production, shipping) or choose from pre-set product templates (e.g., Printful shirt, handmade mug, digital download).
3. See Smart Recommendations
The tool calculates:
4. Choose a Strategy
Use one of our pricing modes:
5. Update Your Listings
Apply changes to one listing or all listings in bulk — and publish them to Etsy with a click.
✅ Stop underpricing your products
✅ See how your price stacks up against the competition
✅ Maximize profit without guessing
✅ Easily calculate Etsy fees and break-even points
✅ Test pricing strategies with confidence
"I had no idea I was losing money on half my listings. The Smart Price Advisor helped me reprice and finally get consistent profits."
— Janelle, digital art seller
"This tool showed me that I could charge \$3 more and still be competitive. It paid for itself in the first weekend."
— Marco, print-on-demand shirt shop owner
The Smart Price Advisor is included in all our plans — because every seller deserves to price confidently and profitably.
👉 Try it today and take the guesswork out of pricing. Because on Etsy, pricing smart means selling smarter.
Join our community of successful sellers!